Thanks for getting to know me!

Delivering Lessons From The Swamp To The Boardroom So You Can Thrive In Any Economy!

Let’s imagine that we were sitting down to enjoy a coffee together…  and let me share a little bit about myself and how I became known for delivering lessons from the swamp to the boardroom so you can thrive in any economy.

I really don’t want to bore you with all the  3 letter designations I’ve acquired over the years. I’ve been in the business world for 40 years and I’ve picked up my share of “designations”.

Let’s face it, what you want to know is how My knowledge, My experience and My insights can/will help you to improve your business bottom line.

I DO have all those credentials, but you can read those elsewhere like my LinkedIn profile or in the book or even on other sites that have interviewed me. Let’s jump into what makes me qualified (human to human) to deliver the business lessons provided to you within the pages of this book The Alligator Business Solution.

Coach Roy Is Teaching Entrepreneurs Business Success Skills Based On Lessons Derived From The Swamps!

I’ve always been a curious person and over the years there were a few business questions that just kept presenting themselves as “important to answer”. I searched for the answers but felt the resources and solutions were not readily accessible for business owners.

I’ve observed entrepreneurs struggle with building a bridge from where they are to the long (and even sometimes short) term vision they have for their business. I could see that some had a few of the pieces but many of them just had no clue. 

It was evidently clear to me, they needed a competitive edge to stay relevant and survive in today’s market place. The facts make it glaringly obvious to anyone paying attention that most businesses fail in the first year and a staggering majority never survive past five years. I strongly felt (and still do) that gaining a competitive edge was an “non-negotiable” element to avoid being one of those statistics.

I was inspired by the way alligators have survived and thrived for thousands of years on the planet, so I packaged their simple 3 step system into a business development handbook.

The Challenge… What You’ll Learn… and My Promise To You!

The challenge is that, having and keeping a competitive edge in business encompasses a variety of things that most entrepreneurs are not taught. This leads to a master class of suffering in the school of hard knocks, or what I call the “Business Swamp”. 

I wrote this book with the small business owner in mind, and I’m finding that it doesn’t matter what stage a business is at, there are many valuable lessons that could still be applied to improve or enhance success. 

In this book, you’ll learn how to make better decisions as you increase your knowledge, skills and tools necessary for all your business functions. You’ll develop all the fundamentals necessary to develop a solid foundation for long term success. As you align all your business functions, you’ll acquire a competitive advantage for sustainable success in any economy.

My promise to you is that I’ve put, what I feel is, the best of the best when it comes to business growth and development into every chapter. You’ll find it’s an easy read filled with stories, anecdotes, metaphors, life lessons and relevant business “to-do’s” that you can implement immediately for results.

Click Here and choose if you want the paperback or the digital version.
I look forward to hearing your success story in the near future.

Some of my favorite pictures.

At Home… At Play… At Work

Didn’t do it alone

Special thanks goes out to important people who made this book possible.

There’s an old adage that says, “Behind every successful man is a woman,” and this is true with the exception of saying she was not “behind” me but “beside” me every step of the way. For that I send out a special thank you to my wife and best friend Sharron.

She contributed much more than she could ever imagine and went above and beyond by volunteering her time to do the tedious job of editing all my mistakes (and there were a lot of them). I give her full credit for beautifully condensing my thoughts and masterfully guiding me with constructive comments and suggestions. Her touch was exactly what the book needed.

I am grateful from the core of my heart that she’s been working by my side in life, play and work since meeting in 1994. Always supportive, never judgmental, she is my sounding board. Being married to your best friend is a true joy, and I can’t thank Sharron enough for helping make this book a reality and bringing so much joy into my life.

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